July 24, 2017

Free Online Courses for Digital Marketers

Over the past week, I completed two free online courses for digital marketers. My objective in taking both courses is to become well-rounded since my professional experience and expertise is skewed towards digital advertising.

Both courses are framed with a new website owner/managers in mind. Both speak in terms of improving business results using online tools. 

The topic of the HubSpot course is broader in nature since it touches on offline aspects like sales calls while the Google course speaks very clearly about using data to improve your website traffic.